This has been an exciting Personal Brand Photography project over the last few years that I wanted to share into one blog post. Jarrod of DeVries Design & Landscape and I have been working together to capture unique and personable images to represent his brand. Most landscape companies either A) take photos of their finished projects on their cell phones (which BLOWS my mind, when these are sometimes 6-figure projects that deserve professional photos of the finished product!) or B) only take images of the finished products themselves. We thought that we should include photos of people actually using and enjoying these beautiful landscape spaces that Jarrod creates! This helps his potential clients to SEE themselves in the space they want to create!
So for many of these landscape projects, I photographed them with both people and just the space themselves. This included close up photos of the materials and hardscape and plants, as well as the lighting that he designed and showing that at night time so you get the full effect. These photos also help him to show examples to potential clients when he is selling what his company is capable of and to show previous projects and how they turned out.
This is all designed so Jarrod would have a variety for his website and social media. I love seeing my work being implemented and you can see these images and more on his website here.
First up are a few update headshots of Jarrod at one of his biggest projects to date!
This is Jarrod with his fiancee, Abby. Aren’t they cute? 🙂